
Free audio guide app delivers a geolocated audio guide for Selfridges on Oxford Street, leading you past its Beaux‑Arts façade as you walk. Discovery Mode cues short, location‑linked tales about retail innovation and the store's role in shaping shopping for pleasure, while Tour Mode groups themed narratives and awards digital souvenirs for listening milestones. The experience matches narration to your route so you can listen to the stories of the places you visit while you walk.